
MSN Video Player is an online video-on-demand player, launched in the UK by Microsoft on March 11, 2010.
The service was available in beta form on August 3, 2009 with 300 hours shows from BBC Worldwide and All3Media.A spokeswoman for BBC Worldwide has confirmed that BBC programs on MSN Video Player is at least 180 days old's Were made available in both Windows Media Video and Flash formats, streaming without digital rights management copy protection, but only for those with a British address. During the opening 11 days of beta, MSN Video Player attracted a total of 167,487 video views by 154,841 users, with users staying for an average of 25 minutes.
Microsoft has since agreed additional listings for over 1,000 hours of programming with independent product company Digital Rights Group, Endemol, Shed Media, Raw Cut, RDF Media. The company also has a separate agreement with Pact. - The UK trade association for independent TV and film producers - the full license for on-demand content, including availability periods and determines potential exclusives. Users on MSN Video Player is also possible to use the MSN Video service, with short-form clips, movie trailers and news items such access.
The platform is optimized for Microsoft Silverlight - support in particular was missing in the beta - but it also works with Flash, and some of the content is available in HD streaming at 720p on the connections of 2 Mbps and more. All contents on. The service will be available for free, with half hour programs are preceded by short commercials, and programs of one hour or longer are interrupted by a commercial break.
Ashley Highfield, Microsoft UK consumers and online managing director, said that in future the service will enable users to a Windows Live ID and are logged in, program recommendations offer - based on their previous viewing habits and that there is a tie-up with games from Microsoft console, the Xbox 360 would be on the cards. MSN UK head of video, Rob Crossen, added: "An obvious place to redress MSN Video Player -. considering the quality of content that you see on the platform - the TV, and there are a number of ways, widgets on the internet connected TVs, we have our own products within the Microsoft network, Xbox and Windows Media Center, for example. "When asked if a mobile MSN Video Player was probably for the upcoming Windows 7 Phone Series "We have a fantastic product comes later in the year, but no solid plans we are announcing today.On May 10, 2010, a Microsoft spokeswoman said there were currently no plans to roll out the service in other regions.On May 19, 2010, MSN Video Player is added to Windows Media Center TV Strip.